Blog Articles

CRM System for Real Estate What is the best Contact Management Solution for Real Estate? A Customer Relationship Management (CRM) system is a vital component of any successful real estate business. In a recent survey conducted by Software Advice – Real Estate Software BuyerReview 2014, they reported on the motivations driving real estate CRM software purchases in 2014. The reported noted, “A majority…

Clearing Up Confusion About the Use and Function of the KW Mobile App The KW Mobile App is tied to your eAgentc site and is powered by Wolfnet/Smarter Agent. When someone signs up to use your Mobile App they will NOT automatically become a lead. This was the first issue we had to dig deeper into to find out why. It would seem…

Content Marketing for Real Estate with Google+ Grow Your Online Presence and Build Credibility Content Marketing is so important for real estate professionals who want to build an online presence and also gain credibility with consumers. Maybe you’ve heard the term “Content is King” when it comes to online marketing? This has to do with how Google ranks websites in their search engine….

Hyperlocal Marketing for Real Estate Creating Original Content Close to Home Hyperlocal Marketing is still the buzzword. We all know that you need to create original content that is hyperlocal and of a great quality, but: Are you doing it correctly?  How is it going to help you?  What content should you write?  Where should you post it?      Here are some…

Real Estate Search Terms to Drive Traffic to Your Site Are you using the right key words? We all know the need for good keywords. You have been taught to choose your keywords carefully. How many agents in your area, let alone your office, use all the same keywords? If you are all selling homes in Charlotte NC how many agents have their…

How to Generate Leads in Your Real Estate Business In recent years when real estate agents think lead generation, they only think about internet leads. Although generating leads online has become a huge part of the real estate business, don’t forget about the good ole fashioned ways of generating leads. Your lead funnel should capture leads from a wide variety of sources. Never…

Traffic Generation – Lead Generating for Real Estate Traffic Generation involves building a pipeline of traffic to your website from many different sources.  A good mix of Social Media Marketing and Digital Marketing combined with your offline marketing and personal networking will create a steady stream of traffic. Why is traffic important?  For many reasons.  From an SEO standpoint, steady traffic to your website through a wide…

You Mean Leads Don’t Pour into Your Funnel? No one told you that when you spent a fortune building a website that you might need to do something to make people see it.  It’s not as simple as building a site and they will come. The website is a wonderful start… but you need to drive traffic to the site.  And if you…

Best Real Estate Lead Generation Techniques How to Implement IMSD, ePro and Lead Generation Methods Have you spent money on training and coaching and barely implemented anything you learned?  Unfortunately that’s very common.  Real estate agents are incredibly busy juggling many different priorities and the day just seems to get away from you.  We understand this dilemma and we’re here to help you…

Keller Williams eAgentC Site Redesign Your Site Using Custom Graphics and Layout Don’t be boring with your “out of the box” template.  Make your eAgentC site work for you.  The eAgentC site, free to all Keller Williams agents, is a great resource for building your own personal brand. Did you know that your Agent profile on KW.com is automatically tied to your eAgentC…