by Kathie Aldum | Dec 17, 2012 | Hyper Local Marketing, Real Estate Online Marketing, Real Estate Technology, Tips and Tricks
We have clients ask us all the time if it's worth getting a RainMaker account on Active Rain. Our answer is YES – IF you are actually going to Blog and Blog with purpose. Otherwise it's just $49.00 down the drain. That's the simple answer. Now the questions...
by Kathie Aldum | Dec 17, 2012 | Tips and Tricks
Often Agents wonder what to blog about, sometimes even wonder why they should blog. Here are some reasons and ideas to help you blog. Why Should You Blog? – To Position yourself as an expert in a specific field – Market listings that possess unique...
by Kathie Aldum | Dec 7, 2012 | Hyper Local Marketing, Real Estate Online Marketing, Real Estate Technology, Tips and Tricks
If you have attended any real estate webinars lately or sat in on any classes in your office, I'm sure you have heard this term a lot. But what exactly does it mean? Obviously Real Estate is a very local business. So how can you make it more local? Think about a...
by Kathie Aldum | Aug 12, 2012 | Tips and Tricks
When I think about something that we, the internet marketing boffins can't do, is communicating on the telephone to keep in touch with buyers and sellers. It can be a short and sweet phone call just to tell the buyer or seller about a new listing or something you...
by Kathie Aldum | Jul 14, 2012 | Tips and Tricks
Why Social Media? It makes it easier for people to find you and your business. It builds brand awareness, and whether you like it or not, it helps your current and future clients be able to research and see if you are the person that they will choose to will represent...